when you pre-order Hidden Profit!

Get Over $300 in FREE Profit-Boosting Resources

PRE-ORDER NOW & CLAIM BONUSES


Take control of your finances,
stop leaving money on the table, and
create abundance in your business
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Hidden Profit
Hidden Profit

Does it ever feel like your business is doing okay…
but your bank account missed the memo?

👉 Pre-order your copy

You’re showing up. You’re putting in the work. You’re selling, posting, launching, and hustling—but somehow, the numbers just aren’t adding up.

If you’ve ever wondered where the heck all your money is going (or why it feels like there’s never enough), Hidden Profit is your answer.












In Hidden Profit, I’ll show you where the money is hiding in your business (yep, it’s already there), and exactly how to pull the right levers to unlock more freedom, more confidence, and more income...WITHOUT burning out.

Ready to finally feel like the boss of your finances?

You’re showing up. You’re putting in the work. You’re selling, posting, launching, and hustling—but somehow, the numbers just aren’t adding up.

If you’ve ever wondered where the heck all your money is going (or why it feels like there’s never enough), Hidden Profit is your answer.


















In Hidden Profit, I’ll show you where the money is hiding in your business (yep, it’s already there), and exactly how to pull the right levers to unlock more freedom, more confidence, and more income—without burning out.

Ready to finally feel like the CEO of your finances?

You’re tired of working harder and still feeling behind

You want to understand your numbers, without a finance degree

 You’re ready to stop guessing and start making confident money moves

You know there’s more profit in your business...you just need to find it

This book is for you if:
   

Walk Away Knowing Exactly
Where the Profit Is Hiding
in Your Business.

You don’t need to work harder.

you just need to know where to look.
This book helps you uncover the money that’s already there.

Hidden Profit is a real-world
roadmap to profit for
real-world entrepreneurs. 

  • Written for business owners under $1M in revenue
  • No jargon, no shame, no judgment
  • Simple systems you’ll actually use
  • Profitable thinking with heart and impact

Most business books speak to startups chasing funding or massive corporations.


This Isn’t Another Generic Money Book.

Get the Book!

This one is written for YOU: the small business owner trying to grow smarter, not harder.

Click below to order your copy from your favorite book retailer!

Save your receipt so you know your order number!

Get instant access to our Book Launch Group + watch your email to get the other bonuses as soon as they are available (SOON!) 

PLUS You will be the FIRST to get your Copy of Hidden Profit in October 2025!

Pre-Order HIDDEN PROFIT Now & Get $300+ in Free Gifts

Step 1

Special Note for those with groups and communities who wish to purchase 25+ copies, please contact [email protected] for a special link and bonus from Jamie Trull. 

Step 2

Step 3

"Jamie is uniquely suited to guide small business owners through the foreign world of business finances.

Amy Porterfield

NYT bestselling Author of Two Weeks Notice

She meets people where they are, explains complicated concepts, and distills actionable advice. Jamie offers a unique perspective on how to maximize and manage profit that will be a game changer for both new and seasoned business owners"

"HIDDEN PROFIT will set you free...

Elaine Pofeldt

Author of
The Million-Dollar &
One-Person Business

 to enjoy the rewards of running a small business, demystifying the hidden levers that power success."

"Jamie Trull's Hidden Profit will transform your business and your life.

Pat Flynn

NYT bestselling Author of Lean Learning

If you’re sick of drowning in bills, excel sheets, and complex financial jargon, you need this book.”

"If you’ve ever felt intimidated by finance or thought, "I'm just not good with numbers," this is the book for you.

Joey Coleman

international keynote speaker & WSJ best-selling author of Never Lose a Customer Again

... From making sense of your numbers to making it fun, Trull offers an easy-to-implement roadmap to finally stop guessing and start thriving long-term. Hidden Profit is clear, engaging, and incredibly accessible—perfect for entrepreneurs ready to take control without a finance degree."

Hidden Profit is a boot camp for entrepreneurs, run by the smartest, kindest drill sergeant who cares

David Sax

bestselling Author of The Soul of an Entrepreneur &
The Revenge of Analog

 about helping others. This book educates and demystifies, making entrepreneurship more accessible (and successful) for everyone. Essential reading.”

Too many small business owners think their income gap is a result of not working hard enough. It’s not. The real issue? Hidden profit leaks. Hidden Profit shows you how to patch those holes and redirect that money right back to you.

You’ve Probably Been Underearning Without Even Realizing It.

Ready for the hard truth?

  • Feel like financial clarity is just out of reach
  • Avoid your bookkeeping until tax time
  • Struggle to pay yourself consistently
  • Wonder where your money goes each month
Feel like financial clarity is
just out of reach
Avoid your bookkeeping
until tax time
Struggle to pay yourself
consistently
Wonder where your
money goes each month

Do You Ever...

The truth is, many business owners are in the same boat,
doing all the things but still feeling stuck financially.

You’re not the only one feeling like you’re always catching up. 

You don’t have to be a spreadsheet whiz to be good with money.

You just need the right strategies broken down, step by step.

I wrote Hidden Profit for the smart, capable business owner who feels like they’re missing something.

From One Business Owner
to Another...

You’re not bad with finances....you just need better tools.

This book is that toolkit.

Order

Your Copy

You run a business under $1M in revenue
(or gross profit for product-based businesses)

You feel overwhelmed by your finances

You’re tired of Googling how to pay yourself

You want consistent income and a real plan

You’re ready to stop guessing and start knowing

Hidden Profit
Is for You If...

Get Your Roadmap

When You Pre-Order
Hidden Profit

You Get...

Wondering About Those Free Gifts Valued at over $300?

A fillable digital workbook that follows along with the book so you can immediately apply what you’re learning.

  • Thought-provoking journal prompts for each section of the book
  • Reflection questions to uncover your own financial patterns, beliefs, and blind spots
  • Space to capture key takeaways, aha moments, and next steps as you read
A 90-minute live workshop in November where you'll map out your revenue, cash flow, and strategic profit priorities for the next year.

Walk away with:
  • A 12-month cash flow snapshot
  • Your #1 Profit Lever to pull in Q1
  • Personalized targets and clarity on what to stop doing

Hidden Profit Companion Workbook
(Digital Download)

CFO Year-End Reset
(Live Planning Workshop)

Valued at $197...FREE when you pre-order

This quick, self-guided audit will help you uncover where money is leaking in your business and where the low-hanging profit is hiding.

  • Includes a scorecard and recommendations
  • Clear personalized guidance on where to start finding hidden profit in your business

Hidden Profit Diagnostic Audit (PDF Tool)

Valued at $47...FREE when you pre-order

Valued at $99...FREE when you pre-order

Hidden Profit
Book Launch Club

Be part of Jamie’s exclusive VIP launch team and help bring Hidden Profit into the world!

As a member of this bonus community, you get:
  • Exclusive early access to content from Jamie
  • Access to join our private Facebook group of like-minded entrepreneurs
  • to play a key role in launching the book and spreading the word
  • to enjoy behind-the-scenes surprises, special perks, and maybe even giveaways!

Priceless &
only available when you pre-order Hidden Profit

- Amy Porterfield, NYT Bestselling Author of Two Weeks Notice

“A must-read for business owners who want real profit and peace of mind.”

"Maple Photography felt like an extension of our family ... it was like hanging out with friends!"

"Their unique approach left me in tears ... they captured our true, messy, love-filled life!"

Special Note for those with groups and communities who wish to purchase 25+ copies, please contact [email protected] for a special link and bonus from Jamie Trull. 

Pre-Order HIDDEN PROFIT Now & Get $300+ in Free Gifts

Click below to order your copy from your favorite book retailer!

Save your receipt so you know your order number!

Get access to our Book Launch Group + You will be the FIRST to get bonus materials when they are available. 

PLUS You will be the FIRST to get your Copy of Hidden Profit in October 2025!

Step 3

Step 2

Step 1

Click here to enter your order number so I can send you your FREE Bonuses!

After working with thousands of entrepreneurs, I saw the same patterns over and over. We work so hard but don’t always know where our money’s going or how to pay ourselves. This book is the guide I wish I'd had when I was starting out.

Jamie Trull

I wrote Hidden Profit because I needed this book years ago. 

Pre-Order Today

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